This product is available to pre-order with an ETA of approx. early November.
High-Resolution Bluetooth Upgrade for Any Device
The iFi UP Play is an ultra-compact, plug-and-play USB-C Bluetooth transmitter designed to instantly upgrade the wireless audio performance of your mobile and desktop devices. Operating on Bluetooth 5.2, it overcomes the strict codec limits of modern smartphones—particularly iOS devices—by unlocking high-resolution wireless streaming up to 24 bit/96kHz. With support for premium codecs like LDAC, aptX HD, and aptX Adaptive, the UP Play delivers up to triple the detail of standard Bluetooth audio, making high-fidelity music streaming effortless on the go.
Advanced Audio Enhancements and Gaming Performance
Equipped with JVCKENWOOD's proprietary K2 Technology, the UP Play restores lost high-frequency harmonics to digital tracks, bringing natural warmth and richness back to cold digital sound. Beyond music, it excels in entertainment and gaming thanks to a dedicated low-latency mode accessible via aptX Adaptive, which keeps audio and video in seamless synchronization. Furthermore, its built-in base microphone incorporates Qualcomm noise and echo suppression, ensuring clear hands-free voice calls and in-game communication in loud environments.
Compact Design and Seamless Control
Weighing just 3.0 grams and featuring a sleek, low-profile footprint, the UP Play plugs directly into your device without adding bulk. It supports dual headphone pairing using the SBC codec, allowing two users to share music or watch movies simultaneously. Dynamic LED color indicators provide at-a-glance codec status, while full customization—including toggling K2 Technology, enabling low latency mode, and managing firmware updates—is managed easily through the companion iFi Nexis mobile app.
